Using the Art of Storytelling to Sell Your Brand
Finding a way to connect with your audience is one of the most effective tools to grow your business. Many artists focus their branding on the artwork they produce, rather than their role as an artist. However, as the art industry has shown time and time again,...
Online Sales Trends in the Hiscox Report
The Hiscox Report provides insight into trends occurring in online art sales. This year’s report is presented a bit differently than usual. In order to track developments during the global pandemic, a short Hiscox report has been produced and further updates will...
Five Apps Every Creative Should Be Using Right Now
1. Perfect For Overcoming That Creative Rut – Brainsparker Creativity Cards. Brainsparker Creativity Cards is available to download for free via the App Store for iOS devices. Please be aware this app offers in-app purchases. Whether you’re a leader in your field or...
Find Your Creative Niche & Customer Base
If you are a well-established artist, you will already likely know your niche and will have a good understanding of the types of clients that are typically interested in your work. If you are an emerging artist, then this is an area that needs some thought to be given...