Creating A Database Of Potential Clients
Building your most valuable business asset is often neglected by artists. Creating a list of people who have bought from you or who are interested in keeping in touch, will enable you to generate residual sales opportunities. It is more cost effective to market to...
The Art Of Personal Branding
Everyone has a personal brand whether they know it or not, artists included. In simple terms your brand is what impression you give people, it is a timeless concept. As an artist, your brand essence is a blend of your artwork, your attitude, your story and your goals....
How To Create A Strategy On A Page: 6 Simple Steps
“If you fail to plan, you are planning to fail!” ― Benjamin Franklin Creating a one-page strategic plan for your arts business is essential. Most artists prioritise working on artwork […] Association Membership Required - Join to Access Essential Resources This...