Meet Your Mentor
We would like to introduce you to our new Artist Mentor – Karen van Hoey Smith. Karen is an Artist Manager, Fine Art Auctioneer and Consultant Expert with a Degree in Fine Art Evaluation, previously working as a Gallery Manager for Blue Dot Art & Whitewall Galleries – in addition to this was she was also a partner of White Rose Publishing. With a successful history working as an Art Broker, having sold pieces for the likes of Banksy, Karen found that she was representing and helping Artists on a regular basis achieve more sales and reaching their goals.
Through a tailored Mentorship Programme with The Visual Artists Association (VAA) focusing on your individual situation, Karen will use her extensive experience working with Artists to give YOU the clarity and direction you’ve been looking for.
Our Mentorship Programme is an additional cost to your membership. Keep reading for our different packages and if you’re interested in our Mentorship Programme then email our team at email@example.com with the subject “Mentorship with Karen” and we will be in touch!
Do you have a specific area you want to focus on? Well, our 3 month or 6 month mentorship programme will be perfect if you have a certain topic you’d like to dive in deep with.
After choosing the length of your programme and completing a Pre-Mentorship Questionnaire, you will be invited to your initial Zoom Consultation. Karen will go through your tailored strategy with key areas for you to complete. Progress will be monitored through monthly reporting and catch up calls/emails.
What will you receive from your mentorship programme?
We will kick start your programme by having a private consultation, learning about your specific needs, setting goals and targets and giving you the direction you need.
Branding & Marketing
Refine your brand and learn how to market your art, showcasing it’s best potential. This will start to bring your arts business more traction and sales.
Receive advice from an industry professional. We will discuss your work, style, and technique to help you produce your finest work.
You will gain guidance, tips and formulas which will take you on the road to success.
Our Mentorship Programme can also help you with the following:
- Work Critique
- Competitor Research
- Campaigns & Ideas
- Social Media
- Artists Statements/Bio
- Portfolio Reviews
- Public Sector/Applications
- New Audiences
- Galleries & Representation
- Tailored Strategy/Target Setting & Goals/Assignments
- Practicalities – setting up your business/shipping/framing
Ready to take the next step?
Level up your arts business by getting in touch today …
If you have a query about your arts business get in contact with our help desk firstname.lastname@example.org
If you would like to chat about your Membership you may contact our Membership Advisor Ian Macdonald on 01244 952020
Monday – Friday | 9am – 5pm
If you would like to discuss a call that you have booked with one of our experts. Please call us on 01244 952020